About Me
I’m a digital marketing professional and performance marketing specialist with 7+ years of experience across SEO, paid media, social media marketing, eCommerce and marketing analytics. My experience combines strategic planning, hands-on execution and data-driven optimization across multiple industries and markets.

Strategy, Execution & Analytics in One Skill Set
Digital marketing rarely succeeds through one channel alone. My experience spans the full marketing journey from building search visibility and attracting audiences to launching campaigns, analyzing performance and optimizing for better outcomes.
I bring together performance marketing, SEO, paid media, social media, eCommerce, content and analytics to create marketing strategies that are practical, measurable and aligned with business objectives.
What I Do
I work across the digital marketing disciplines that connect visibility, customer acquisition, engagement and measurable business outcomes.

Performance Marketing
Data-driven acquisition strategies across paid search, paid social and marketplace advertising, with a focus on conversion tracking and optimization.
Google Ads · Meta Ads · LinkedIn Ads · TikTok Ads · Amazon Ads

SEO
Search engine optimization focused on technical foundations, search intent, content strategy, internal linking and organic search performance.
Technical SEO · On-Page SEO · Local SEO · Search Console

Google Ads
Paid search campaigns built around audience intent, keyword strategy, conversion tracking, testing and performance analysis.
Search · Performance Max · Remarketing · Conversion Tracking

Social Media Marketing
Organic and paid social strategies that connect content, audience engagement, creative testing and acquisition.
Meta · LinkedIn · TikTok · Content · UGC

eCommerce Marketing
Marketing strategies across Shopify and Amazon, combining product marketing, paid acquisition, SEO, marketplace optimization and analytics.
Shopify · Amazon · A+ Content · CRO

Marketing Analytics
Turning marketing data into dashboards, KPIs and actionable insights using analytics and visualization tools.
GA4 · GTM · Power BI · Tableau · Excel · SQL
My Approach
From Business Goals to Measurable Marketing Outcomes
I don’t start with a platform. I start with the business problem.
Experience Across Different Industries & Business Models
My digital marketing experience spans different industries, audiences and customer journeys. This has helped me develop a flexible approach to strategy, execution and performance measurement.
Real Projects. Practical Strategies. Data-Driven Thinking
Explore selected projects from my digital marketing experience across performance marketing, SEO, eCommerce, paid media, lead generation and analytics.
Performance Marketing & eCommerce Growth
A performance marketing and eCommerce project combining paid acquisition, organic search, conversion tracking and marketing performance analysis.
B2B Lead Generation & Marketing Analytics
A B2B marketing project focused on lead generation, digital acquisition, website optimization and performance measurement.
Amazon Marketplace & Performance Marketing
An eCommerce and marketplace marketing project combining paid advertising, product optimization, Amazon marketing and performance analytics.
Product Marketing & eCommerce Optimization
A consumer-product marketing project focused on product visibility, paid acquisition, eCommerce optimization and performance measurement.
MARKETING ANALYTICS
I Don’t Just Run Campaigns. I Measure Them.
Every campaign generates data. I use analytics, dashboards and performance reporting to connect marketing activity with meaningful KPIs and business decisions.

Tools & Technologies
























The Tools Behind My Work
Tools are the delivery layer. Strategy, customer understanding and measurement come first.
7+ Years of Digital Marketing Experience
PROFESSIONAL EXPERIENCE
Performance Marketing · SEO · Paid Media · Social Media · eCommerce · B2B Lead Generation · Marketing Analytics
From hands-on digital marketing to integrated performance marketing across B2B, B2C, eCommerce and analytics.
Where I’ve Worked
A track record of driving growth across diverse industries and marketing disciplines.
A Marketing Perspective That Connects the Dots
I use data and analysis to support marketing decisions rather than relying only on assumptions.
Campaigns are connected to defined KPIs and measurable objectives.
SEO, paid media, social, content and analytics work together rather than in isolation.
I can move from strategy into implementation, tracking, reporting and optimization.
I use performance data to identify opportunities and improve marketing activity over time.
Certifications
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Have a Marketing Challenge to Solve?
Whether you need performance marketing strategy, SEO direction, paid media support, eCommerce marketing expertise or a stronger marketing analytics framework, let’s start with the business problem.
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