Marketing Portfolio
Explore a selection of digital marketing, performance marketing, growth marketing, marketing analytics, SEO, and business intelligence projects across healthcare, nutraceutical, e-commerce, and consumer brands.
Over the past 7+ years, I’ve worked with businesses across Canada and India, helping them improve customer acquisition, optimize marketing campaigns, implement analytics, and support sustainable business growth.
This portfolio highlights selected projects demonstrating my experience in performance marketing, growth marketing, marketing analytics, business intelligence, SEO, Google Ads, Meta Ads, and e-commerce marketing.
MapleLife Nutrition
Health & Wellness · Digital Growth
Supported the digital marketing strategy for MapleLife Nutrition by managing paid advertising, marketing analytics, SEO, and conversion tracking. The project focused on improving customer acquisition, campaign performance, and marketing insights across multiple digital channels.
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Nutralab Canada
Nutraceutical Manufacturing · B2B Growth
Contributed to the company’s B2B digital marketing initiatives by supporting lead generation, LinkedIn marketing, Google Ads, SEO, marketing analytics, and website optimization.
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Active Green Pro
Health Supplements · Product Launch & Growth
Supported the launch and growth of the Active Green Pro product line through integrated digital marketing strategies, including Google Ads, Meta Ads, content marketing, SEO, and e‑commerce optimization.
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Kidzvita
Children’s Health Supplements · Digital Growth
Worked on digital marketing campaigns to improve online visibility and customer engagement for children’s health supplements through SEO, paid advertising, and social media marketing.
All Mom’s Choice
Consumer Products · Family & Motherhood Focus
Developed marketing initiatives focused on mothers and families by combining customer acquisition strategies, product marketing, SEO, and digital advertising.
Dr Nutrition
Health & Nutrition · Digital Visibility & Performance
Supported digital marketing activities including Google Ads, SEO, conversion optimization, and marketing analytics to improve brand visibility and campaign performance.
Study Abroad Consultancy
Education · Student Enquiry & Online Visibility
Helped an overseas education consultancy improve online visibility and student enquiry generation through Google Ads, Meta Ads, SEO, landing page optimization, and marketing analytics. Developed targeted campaigns for international education programmes while improving campaign measurement and reporting.
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Architecture & Home Builder
Construction · Residential & Design Services
Supported an architecture and home construction company by developing local SEO strategies, Google Ads campaigns, website optimization, and social media marketing to increase brand awareness and generate qualified enquiries for residential construction and design services.
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UAE Higher Education Provider
Higher Education · Degree Programmes & Professional Certifications
Managed digital marketing campaigns for a UAE-based higher education provider offering degree programmes and professional certifications. Implemented Google Ads, Meta Ads, SEO, landing page optimization, and marketing analytics to improve student acquisition and campaign performance.
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Beauty Salon
Beauty & Wellness · Local Engagement & Appointments
Developed digital marketing campaigns focused on increasing local visibility, customer engagement, and appointment enquiries through Meta Ads, local SEO, Google Business Profile optimization, and social media marketing.
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